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    elcome to the unique world of MISS USSR UK.  For five years, this international project has drawn together not only the most beautiful ladies from the former Soviet Union states, but world renowned public figures, A-list celebrities, high net worth individuals, prominent brand names and various ethnic media sources.


Why is it called “MISS USSR UK”? Because the UK based contestants all originate from 15 former Soviet Union countries: Armenia, Azerbaijan, Belarus, Estonia, Georgia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Russia, Tajikistan, Turkmenistan, Ukraine and Uzbekistan.


The finalists of the show are chosen from hundreds of UK based ladies originated from these countries and go through six stages of strict selection process. Judges consider both contestants’ appearance and their personality, as well as their online voting rating is taken into account. During the contest’s season, various events are held in number of exclusive venues in central London.

At the Grand Final, the ladies compete for the MISS USSR UK crown and a contract with the world’s leading modelling agency – BMA models. They demonstrate their national costumes, amazing bikini's and sublime evening gowns, as well as answer the challenging questions from the judges.

In the past our judging panel has included names such as restauranteur Arkadi Novikov, super model and TV presenter Victorya Bonya, Boney M, Ottawan, Russia’s celebrity designer Masha Tsigal and her English colleague Elizabeth Emmanuel (Princess Diana’s dress maker) alongside entertainers such as DJ Smash, Comedy Club residents like Aleksandr Revva and many more.


MISS USSR UK involves a wide range of opportunities not only for the contestants but also for the attendants. The event is a great environment for networking for individuals and companies; and provides extensive, targeted brand exposure for event’s sponsors and business partners.

The Final show brings together more than 2500 people, as well as reaching an audience of over 50 million through press and media. The Grand Final of MISS USSR UK is always covered by leading TV channels and other media like Fashion TV, Fox TV, The Sun, The Daily Mail, Mirror and many others.


This year is special for MISS USSR UK – it’s the 5th Anniversary and the Grand Finale will be the most beautiful event of the year! We are delighted to invite you to join their celebration and enjoy the most magical and grandiose show in a luxurious atmosphere that will bring you into a fairy-tale full of wonders. This wonderful night of entertainment will showcase the beauty contest of the gorgeous finalists, celebrity performances, live music and dance shows, high-end catwalks featuring the best of international designers, charity auction and more surprises.


The show will host the exclusive line up of celebrities:


Sonique (British singer, Best British Female Solo Award)

Tony Moore (English singer/songwriter, musician, radio presenter)

Irina Dubtsova (Russian top singer)

Irakli (Russian top singer)                                                                                                                                  

Olga Buzova (Russia’s no 1 presenter, singer)

Irina Dedyuk (X-Factor UK 2016 contestant)

Maria- Pogrebnyak-Shatalova (designer)

Ciro Orsini (World-famous restaurateur)


Grand Final will take place on Saturday, 22d April at 19:00 at

Troxy Concert Hall,

490 Commercial Road,

E1 0HX London,

United Kingdom    


MISS USSR UK has reserved the best tables in the VIP area exclusively for the Billionaire Magazine audience. To book a table, contact us on tel:  +44 7487 325052, email:


Let’s see how beauty saves the world despite all the challenges on its way!

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